RESEARCH & INTERVIEWS
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Jennifer Wilson Interview
Jennifer Wilson - Transmedia Producer
What is transmedia?, Interactivity and talking back, Engaging the audience, Authorship will be many-stranded, Content plus context, User-generated content, Generation C, Brands as clues, Social influencers, Find Filter Forward, Virtual currencies, Multiple revenue streams, Funding transmedia, Crowdfunding, A different mind think, Creativity makes everything work, Fail fast
